Windows 8, Android to fight Apple iPad 3
Windows 8, Android to fight Apple iPad 3
The launch of the iPad 3 will help Apple’s iOS maintain tablet dominance in 2012, but Google Android tablets are forecast to gain market share, reaching 34 percent in 2012, according to IDC.
Android gains will be stimulated by further expansion in product availability and available routes to market, with the telco operator channel expected to become more involved.
iPad 3 release date and features rumour round-up
Tablets are seen as a major opportunity for businesses, which are looking seriously into deploying tablets in the near future.
And, according to a recent IDC survey about tablets in the enterprise, Windows is top of the list when it comes to commercial tablets.
With a completely redesigned user interface based on the Metro design language developed for Windows Phone 7, Microsoft’s new Windows 8 operating systems will likely be able to make a strong impact not just in the commercial segment but in the consumer segment as well, further intensifying the OS battle.
There will also be additional competition from the BlackBerry Tablet OS (currently used in the BlackBerry Playbook tablet), which is expected to make further inroads across both consumer and commercial segments.
IDC remains very optimistic about the outlook for media tablets and projects EMEA shipments to reach 33 million units in 2012, an increase of 53 percent, representing a value of €13.1 billion, up 44 percent compared with 2011.
Media tablet shipments in Europe, Middle East, and Africa (EMEA) reached close to 4.4 million units in the second quarter of 2011, ahead of forecast at 3.7 million, representing an increase of 394 percent compared with the same quarter last year and up 82 percent compared with 1Q11.
The launch of the iPad 3 will help Apple’s iOS maintain tablet dominance in 2012, but Google Android tablets are forecast to gain market share, reaching 34 percent in 2012, according to IDC.
Android gains will be stimulated by further expansion in product availability and available routes to market, with the telco operator channel expected to become more involved.
Tablets are seen as a major opportunity for businesses, which are looking seriously into deploying tablets in the near future.
And, according to a recent IDC survey about tablets in the enterprise, Windows is top of the list when it comes to commercial tablets.
With a completely redesigned user interface based on the Metro design language developed for Windows Phone 7, Microsoft’s new Windows 8 operating systems will likely be able to make a strong impact not just in the commercial segment but in the consumer segment as well, further intensifying the OS battle.
There will also be additional competition from the BlackBerry Tablet OS (currently used in the BlackBerry Playbook tablet), which is expected to make further inroads across both consumer and commercial segments.
IDC remains very optimistic about the outlook for media tablets and projects EMEA shipments to reach 33 million units in 2012, an increase of 53 percent, representing a value of €13.1 billion, up 44 percent compared with 2011.
Media tablet shipments in Europe, Middle East, and Africa (EMEA) reached close to 4.4 million units in the second quarter of 2011, ahead of forecast at 3.7 million, representing an increase of 394 percent compared with the same quarter last year and up 82 percent compared with 1Q11.
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